AW: One of the questions we get asked a lot is, "Were you afraid of competing with the legacy of the first film?" My answer to that is always that the legacy of the first film had basically been completely tarnished by how bad the sequel was and how off the rails it went.
Being a fan of the original film, it was very transparent that there was all this cash-in stuff, and that sucked the life out of it right away.
You could have had anybody out in the woods running into the Blair Witch, but you choose to focus on the brother of one of the characters from the original, and how he deals with her disappearance years later.
AW: It was really important for us to directly link this film to the first one with the kind of family legacy, the "lega-sequel" approach, if you want to call it that.
But on the other end of it, you can do things outside of that realm stylistically that border on more conventional cinematic language.