The funk song celebrates glitz and glamour, beginning with a private jet landing in Las Vegas where Mars hangs with his posse, dancing to the groove while a bevy of bikini-clad dancers join him poolside.
"I'm a dangerous man with some money in my pocket," he warns, but the song is more of a party with "24 karat magic in the air" both serving as the chorus and the vibe of the feel-good clip, which was directed by longtime collaborator Cameron Duddy and Mars himself.
"You can call it my first single, but I call it the invitation to the party." 24K Magic follows Mars' breakout second LP, Unorthodox Jukebox, which peaked at Number One at on the Billboard 200, spawning hit singles like "Locked Out of Heaven," "Treasure" and "When I Was Your Man." In the four-year interim since Jukebox, Mars co-wrote, co-produced and sang on Mark Ronson's 2015 smash "Uptown Funk," which became the year's biggest single with 14 weeks at Number One.
"I'm actually working with Bruno Mars right now," Skrillex told Billboard in June.
"I'm not going to give specifics of what it sounds like, but what we're doing is so fucking different, awesome and next level and sounds like nothing else that's happened before.