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The company says that it came to the decision to expand the character count because it realized the character count limitation more heavily impacted those tweeting in some languages — like English, Spanish, Portuguese or French — as compared with others, like Japanese, Korean and Chinese.
Again, the goal with the change was to free up more space in tweets for users’ own thoughts and comments — this time, by moving the @reply out of the tweet’s text field to become a piece of metadata instead.
It’s the fact that, despite its efforts to crack down on abuse, many still see the social network as a too-public forum for attacks, trolling and other sorts of mistreatment.
The test is not expected to last long — only weeks — before Twitter plans to make a decision regarding a broader rollout.