CoverGirl announced today that their latest brand ambassador is Maye Musk, a 69-year-old fashion model, entrepreneur, and dietitian.
Musk's newest roll comes just a few months after CoverGirl signed beauty blogger Nura Afia as its first CoverGirl in a hijab, and James Charles, as its first cover boy, in a push to bring more diversity to the beauty industry.
It appears that her entrepreneurial spirit rubbed off on her son Elon Musk, the SpaceX and Tesla CEO and PayPal founder, who she raised mostly as a single mother along with his two siblings.
"Maye Musk is not only a timeless beauty, but a visionary who has always followed her own path, creating new opportunities and paving the way for so many others who might not meet the industry standard of 'model,' but are truly beautiful in every regard," Ukonwa Ojo, the SVP of CoverGirl, said.
"She is unstoppable and, together, we're just getting started!" Woman's Day participates in various affiliate marketing programs, which means Woman's Day gets paid commissions on purchases made through our links to retailer sites.