The largest cable-TV providers in the US now have fewer combined subscribers than the streaming service Netflix.
At the end of March 2017, cable TV had a combined 48.6 million subscribers in the US, versus 50.9 million at Netflix, according to data from Statista and Leichtman Research Group, which tracked major cable-TV operators including Comcast, Charter, Altice, Mediacom, and Cable ONE.
The standard Netflix package costs $9.99 a month in the US, while the average expanded basic-cable package, which includes broadcast and standard cable channels like Fox News and ESPN, goes for $69.03 a month (pdf).
Netflix’s US subscriber base still pales in comparison to the broader pay-TV market, which includes satellite operators like DirecTV and Dish Network, TV services from phone companies like Verizon Fios, and internet-TV services such as SlingTV and DirecTV Now.
But Netflix’s subscriber base is still climbing, while the pay-TV market is shrinking.